HEINEKEN Cambodia’s partners gain access to Wing Bank’s instant digital credit products for purchasing inventory to grow business within the Wingmarket supply chain solutions. 

In a groundbreaking partnership, Wing Bank, Wingmarket, and HEINEKEN Cambodia join forces to empower local businesses by combining their strengths to provide access to financial services and supply chain solutions. 

Manu Rajan, CEO of Wing Inter Logistic Technologies, the parent company of Wingmarket, emphasized the transformative potential of this partnership, stating, “By combining Wingmarket’s cutting-edge supply chain solutions with HEINEKEN Cambodia, we are creating a powerful platform that will streamline access to HEINEKEN Cambodia’s products and drive business efficiency and growth.” 

Wingmarket distinguishes itself as a groundbreaking digital platform that empowers Cambodian businesses to achieve remarkable growth. Leveraging its comprehensive solutions and state-of-the-art supply chain tools, Wingmarket not only optimizes operations and enhances efficiency but also ignites substantial growth for enterprises of all sizes through in-built analytics, invoicing solutions, and logistics services. 

Meanwhile, Wing Bank will offer the most needed instant credit feature to all eligible trade partners of HEINEKEN Cambodia to drive business growth for Heineken as well as for the trade partners, who are predominantly SMEs and MSMEs.  

Han Peng Kwang, CEO of Wing Bank, stated that “with this collaboration, Wing Bank will be able to extend more financial service to business partners of HEINEKEN Cambodia, therefore assisting them to expand their business operation while fueling economic growth of the country.”  

HEINEKEN Cambodia, a leading international brewer with a 30-year history in the Kingdom, strengthens its commitments to contribute to the growth of the country through this partnership. Known for its Brew A Better Cambodia strategy, the company aims to support its customers by accelerating digitalization and unlocking access to business financing. 

Andy Hewson, Managing Director of HEINEKEN Cambodia said, “We aim to accelerate digitalization and technology across our value chain. By leveraging Wing’s expertise in digital lending, we can offer innovative solutions that will drive growth for the ecosystem and the economy in general.” 

“We hope retail partners will benefit from digital solutions when they need it, for example to improve their cash flow management, to have access to credit, and have stronger connections with their own local partners in the chain.”  

The collaboration marks a pivotal step toward building a digitally integrated ecosystem that supports innovation, financial accessibility, and sustainable business growth in Cambodian SME sector.