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Wingpoints Maximizes Purchasing Power

March 6, 2024

Users of Wing Bank App can now earn coins from every transaction, enabling them to save more and make even greater purchases.

Wing Bank (Cambodia) Plc offers another trailblazing product with the launch of Wingpoints, a first-of-its-kind blockchain-based rewards program that transforms everyday transactions into incredibly powerful spending and savings opportunities for users in Cambodia’s payment market space.

Wingpoints offers users tangible and substantial reward points for every transaction made through the Wing Bank App. This includes fund transfers to friends, family members, or loved ones via a Wing Bank account, mobile top-ups for Cellcard users, and the use of Wing Bank’s KHQR or Wingpay for scan-to-pay transactions with merchants participating in the rewards program.

Han Peng Kwang, CEO of Wing Bank, said, “Wingpoints represents a fusion of innovation and empowerment, providing users with a seamless and rewarding experience in everyday transactions.”

One USD is equivalent to 100 Wingpoints, which remain valid for 12 months from the date of earning, motivating users to engage in more transactions and accumulate more rewards.

The versatility of Wingpoints extends beyond conventional reward programs. Users can redeem their Wingpoints for over 100,000 products on the popular e-commerce platform, Wingmall, from various categories such as electronics, accessories, home appliances, drinks to tasty foods, and much more.

Additionally, users can enjoy the convenience of redeeming Wingpoints for phone top-ups, currently available for the Telecom operator CAMGSM Plc., known as Cellcard.

Han Peng Kwang said, “Our vision for Wingpoints is to amplify the purchasing power of our users, ensuring that each transaction not only earns rewards but maximizes savings, making every penny spent a strategic decision.”

Wingpoints impact extends beyond users; corporate partners and merchants also benefit from it, driving business growth through seamless consumer engagement.

To further elevate the user experience, Wing Bank introduces Treasure Hunt Rewards exclusively to Wing Bank App users. Running until July 31, 2024, participants stand a chance to win daily delights and monthly marvels, including prizes ranging from 20 to 10,000 Wingpoints. Grand prizes such as an iPhone 15 Pro Max, a 65-inch LG TV, and LG Refrigerators are up for grabs. The Quarterly Quest adds excitement with prizes like a Honda Scoopy 2024 and ultimately, a 0.5kg 24-karat gold bar.

Wing Bank’s KHQR has gained widespread acceptance within the retail business community, with approximately 165,000 merchants benefiting from streamlined payment processes and heightened operational efficiency.

As more merchants recognise the added value Wingpoints brings to their operations, the adoption of the reward program is steadily increasing, with over 52,000 merchants currently joining, and this number continues to grow daily.